Dorie Clark was spot on.
Useful links:
http://www.forbes.com/sites/dorieclark/2012/11/11/the-end-of-the-expert-why-no-one-in-marketing-knows-what-theyre-doing
http://blogs.forbes.com/dorieclark
Useful links:
http://www.forbes.com/sites/dorieclark/2012/11/11/the-end-of-the-expert-why-no-one-in-marketing-knows-what-theyre-doing
http://blogs.forbes.com/dorieclark
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